Chris Wallace

VP of Experience Design at 10up

Our 2017 Hackintosh Build A Father & Son Summer Project

My son is really into computers and is approaching an age where it’s fully appropriate for him to begin learning the internals of computers and how they work. We’ve been without a desktop system for quite some time now as a family and I thought it would be a great time to teach him how to build a computer and also provide the family with a new computer for homeschooling, media, or gaming. (more…)

Looking back on 2016 a year for growth, change, and pivots

As we wind down the final days of 2016, the Lift UX team is preparing for Christmas and the new year. At the end of this week, we will take some time to refresh, recharge, and begin planning for 2017. Reflecting on this past year, we hit quite a few milestones and saw our team grow to seven people strong.

A few highlights:

  1. We welcomed Gedy Leon and Matt Pritchett to the team.
  2. We successfully saw an exit with UpThemes earlier this year to help focus our team on other products and client work. It was a huge blessing to meet Andy Wilkerson at PressNomics, where we literally negotiated most of the deal on the golf course. Knowing that Andy is extremely passionate about taking care of customers and releasing high quality products, we never had a single concern that he would not continue the work we had been doing with the UpThemes brand for 6 years prior.
  3. We rebranded the company. It had been a long time coming for a proper rebrand and we finally pulled the trigger on designing brand elements that we’re all absolutely loving. As any designer will tell you, designing for your own company is sometimes the toughest part of life but we took the challenge on and are pleased with the results.
  4. Christian was promoted to Director of Technology and Anthony celebrated his five-year work anniversary at the company.
  5. Brad and I celebrated 7 years at the helm of Lift UX and officially changed the parent company name to Lift UX, LLC from Walmedia, LLC.
  6. We created a new internal product called Playbook, a living app and web style guide system for building and maintaining a library of components that can be used across a brand’s suite of apps and web properties.
  7. We released a new version of Faithmade that is now open for churches AND non-profits, with a powerful donation system and a streamlined site setup process to make it easier to get up and running with a website. We also learned that free isn’t always better and that people really don’t mind paying an upfront fee if it means they can launch their website confidently within a week or two.
  8. In addition to that, we started experimenting with Rancher for building scalable server configurations for Faithmade. I’m excited about the tests thus far and we’ve seen massive speed improvements over our setup on AWS.
  9. We released, a new website that connects remote companies with job seekers. We love hiring people remotely but realized we can’t hire everyone, so why not invest in building a platform that can?
  10. We successfully launched major projects for GoDaddy, Campus Insiders, Pressed Platform, AMC Networks, and others.

Looking back at 2016, I’m thrilled with how our team has come together to combine great design with industry-leading engineering to produce things that remove obstacles for users, replace outdated code and technology, and ultimately push our clients into a new digital frontier.

Looking to 2017

We have a ton of projects already locked in for January and February of 2017. It’s a little overwhelming to think about (especially with our family’s Disney vacation thrown in the middle) but we are excited about the work we’re doing and can’t wait to show the world what’s possible when you call Lift UX.

From Chronic Back Pain and Sciatica to a Healthy Back How two simple exercises changed my life

One year ago I started working my way towards a healthy body and, more specifically, fixing my back issues. I had a bulging disc at L5-S1 and had gone through physical therapy, seen back doctors, chiropractors and nothing seemed to help. Sitting in a chair 8+ hours a day is not something we’re intended to do. (more…)

The Biggest Threat to WordPress Isn’t Another CMS

If you ask anyone what the #1 threat to WordPress is, many will say “Ghost,” “Drupal,” “technical debt”, “poor user experience,” “lack of security,” or “lack of direction” for why it will eventually lose its position as the most popular CMS in the world. (more…)

Must-Have Plugins for 2016 North Dallas WordPress Meetup

This post serves as an outline for the January 21st, 2016 North Dallas WordPress Meetup group’s discussion on plugins you need to consider in 2016. Obviously, the plugins you need greatly depends on the type of site you run, but many of these plugins are appropriate for almost any type of site, and as such, should be considered by nearly all WordPress site owners. (more…)

The Secret to Self-Motivation "No excuses. No days off."

Work Ethic is the principle that hard work is intrinsically virtuous or worthy of reward. I love this video from Nike and Kevin Hart. It embraces everything I’ve learned about training a healthy mind, body, and spirit over the past few months.


My Thoughts on Calypso

So I’ve seen quite a number of reviews on the new Calypso application from the team floating around twitter and the Post Status Club Slack channel (if you’re not a member, you should be, it is 1,000% worth it). Many of the opinions centered on the fact that Calypso is a vote of no-confidence in the current WP admin architecture. While I agree with that, I also write this very post from that admin, which is used by millions of sites around the world. I’ve been waiting to hear some reactions from inside and outside the WordPress community before I offer my own thoughts on the matter.


All Life is Precious

One of my favorite characters on The Walking Dead is Eastman. When Morgan stumbles upon his cabin, suffering from PTSD and trying to kill anything he comes across, he attacks Eastman and tries to take his goat. Eastman knocks Morgan out and places him in a small jail cell inside his cabin. He then teaches him “aikido,” a Japanese martial art that aims to redirect an attacker using their own momentum. (more…)

7 WordPress Plugins Every Developer Needs for building better websites in 2015

Finding WordPress plugins is easy. Finding great plugins is not. The following list is my recommendation of plugins based on years of working in the WordPress community building sites for clients and themes for customers at UpThemes. (more…)

How to Get a Job in Tech without knowing anything technical

Changing jobs is hard. Changing careers is even harder. I’ve had a few people ask me recently what I look for at Lift when interviewing potential new hires.  It’s a hard question to answer, because every role is different, but there are common characteristics I look for, no matter if we’re hiring someone who has been in tech for years or not at all.